{"rewrite":{"id":"r_ab49bb83b69126350308d52b","clusterId":"c_a9194c7ed18ac7c529336f02","slug":"steam-discovery-queue-may-reward-wishlist-velocity-publisher-data-suggests","model":"deepseek-v4-flash:free","headline":"Steam Discovery Queue May Reward Wishlist Velocity, Publisher Data Suggests","summary":"Polden Publishing co-founder Kirill Akimkin analyzed 16 upcoming titles and found that Steam's Discovery Queue appears to favor wishlist registration velocity over cumulative totals. Titles that triggered the queue saw at least 6,980 wishlists in a single day, while those peaking at 3,179 did not. Akimkin suggests a daily rate of 5,000 to 7,000 may be the threshold.","whyItMatters":"If wishlist velocity is the real trigger, indie publishers can concentrate marketing budgets on specific days to intentionally create the spike that gets their game featured.","webCardHtml":"\u003cp\u003ePolden Publishing, a Serbia-based indie publisher and marketing agency, tracked 16 unreleased games across a 30-day window. Ten titles received at least 15,797 store page visits from the Discovery Queue, with the top performer drawing 283,110. The other six peaked at 473 visits, a gap that suggests the queue does not scale exposure gradually but switches on and off.\u003c/p\u003e\u003cp\u003eIn five of the ten successful cases, the day wishlists first crossed 5,000 also saw queue visits top 100. Four more crossed the next day, and one two days later. The pattern held across all ten, leading Akimkin to suspect the queue responds to wishlist momentum rather than total count.\u003c/p\u003e\u003cp\u003eHe cautions the sample is small and that strong wishlist days often coincide with other healthy metrics, so the correlation is not proof of causation. Still, he plans to use daily wishlist velocity as a planning metric going forward.\u003c/p\u003e","blueskyPost":"Kirill Akimkin's data on 16 titles suggests Steam's Discovery Queue rewards wishlist velocity, not cumulative totals. The 5,000 to 7,000 daily threshold is the practical takeaway for publishers timing their marketing pushes.","twitterPost":"Kirill Akimkin's analysis of 16 titles suggests Steam's Discovery Queue favors wishlist velocity, with a 5,000 to 7,000 daily peak as a likely threshold.","threadsPost":"Kirill Akimkin's data on 16 titles points to Steam's Discovery Queue favoring wishlist velocity over totals. Titles that made it saw at least 6,980 in a day; those peaking at 3,179 didn't. The 5,000 to 7,000 daily rate is the number for publishers to watch.","newsletterBlurb":"Polden Publishing's analysis of 16 upcoming Steam games suggests the Discovery Queue responds to wishlist registration velocity, not cumulative totals. Titles that got featured saw at least 6,980 wishlists in a single day, while a peak of 3,179 did not trigger it. The co-founder proposes a daily threshold of 5,000 to 7,000 as a rough guide.","attributionJson":"[{\"source\":\"Automaton\",\"url\":\"https://automaton-media.com/articles/newsjp/20260808-459291/\",\"title\":\"Steamの「ディスカバリーキュー」に載る鍵は\\\"ウィッシュリスト登録数の瞬間最大風速\\\"か。あるパブリッシャーによる、赤裸々自社データ分析\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":5409,"outputTokens":682,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1786199431,"createdAt":"2026-08-08T14:17:54.000Z","publishedAt":"2026-08-08T14:21:44.000Z","updatedAt":"2026-08-08T14:17:54.000Z"},"cluster":{"id":"c_a9194c7ed18ac7c529336f02","canonicalTitle":"Steamの「ディスカバリーキュー」に載る鍵は“ウィッシュリスト登録数の瞬間最大風速”か。あるパブリッシャーによる、赤裸々自社データ分析","representativeArticleId":"a_6e1ef4ef7166444f3e2062c5","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[],\"studios\":[],\"people\":[\"Kirill Akimkin\"],\"type\":\"news\",\"domain\":\"games\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-08-08T10:26:12.000Z","lastSeenAt":"2026-08-08T10:26:12.000Z","updatedAt":"2026-08-08T14:21:45.000Z"},"attribution":[{"source":"Automaton","url":"https://automaton-media.com/articles/newsjp/20260808-459291/","title":"Steamの「ディスカバリーキュー」に載る鍵は“ウィッシュリスト登録数の瞬間最大風速”か。あるパブリッシャーによる、赤裸々自社データ分析"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":[],"studios":[],"people":["Kirill Akimkin"],"type":"news","domain":"games","is_roundup":false},"keyFacts":null}