{"rewrite":{"id":"r_a3a70cad102f50e13acc7274","clusterId":"c_2e785c71964a1b0632994d54","slug":"sega-fave-to-launch-blofffu-hybrid-plush-toy-line-on-october-16","model":"deepseek-v4-1-flash","headline":"Sega Fave Unveils BLOFFFu Hybrid Plush Toy Line With 36 Character Types","summary":"Sega Fave Corporation will release BLOFFFu, a hybrid toy that combines a plush with a molded body, on Friday, October 16, 2026, the company announced. The lineup has 36 character types under official license, spanning Sanrio Characters, Disney, Pixar, Marvel, The Powerpuff Girls, Tom and Jerry, Gremlins, Sesame Street, Peanuts, SpongeBob SquarePants, SONIC \u0026 FRIENDS, and the anime titles Urusei Yatsura and Magical Angel Creamy Mami. Counting the three sizes, 59 products go on sale. The sizes are BIT, MOD, and DEKA. Each body ships with a dedicated item tied to its character, and the BIT size also includes a PERCH that holds the toy in place for display. Three BLOFFFu original characters, the twin figures Ziggg and Amuuu and the cat Myafffu, arrive at launch. A limited-time POP UP STORE runs from October 16 to November 1 at THE [ ] STORE on the second floor of MIYASHITA PARK in Shibuya, Tokyo. The SONIC \u0026 FRIENDS series gets an early domestic rollout on October 2 at SEGA STORE TOKYO and SEGA STORE OSAKA.","whyItMatters":"Sega Fave says first-year production and sales will be limited in quantity to protect the mixed-material build, and it is pushing customers toward its own e-commerce site and pop-up store rather than mass retail channels.","webCardHtml":"\u003cp\u003eThe toy is positioned for buyers age 8 and up, and Sega Fave says the quality standards behind it come from the children\u0026#39;s toy business the company has run since 1994. Because BLOFFFu joins the detailed sewing of a plush with a molded body, the company says it performs strict quality control through manufacturing and will cap output in the first year.\u003c/p\u003e\u003cp\u003ePrices run 2,420 yen for BIT, 3,980 yen for MOD, and 8,980 yen for DEKA on the standard character lineup, while the BLOFFFu Original Series is priced at 2,280 yen for BIT and 3,640 yen for MOD. Sales go primarily through the official BLOFFFu e-commerce site and the pop-up store. Shoppers who spend 4,840 yen or more at the store get a limited novelty strap while supplies last, and official apparel T-shirts designed by collage artist Kosuke Kawamura are sold only at the venue, with designs to be announced later.\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eBLOFFFu Original Series\u003c/strong\u003e: Ziggg, Amuuu, and Myafffu; BIT 2,280 yen, MOD 3,640 yen\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eSONIC \u0026amp; FRIENDS\u003c/strong\u003e: Sonic, Shadow, Tails, Knuckles, Amy, Dr. Eggman; early sale from October 2 at SEGA STORE TOKYO and SEGA STORE OSAKA\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eSanrio Characters\u003c/strong\u003e: Hello Kitty, Kuromi, My Melody, Cinnamoroll, Pompompurin, Pochacco, HIYAKE Hello Kitty, HIYAKE Cinnamoroll\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eDisney\u003c/strong\u003e: Baymax, Stitch\u003c/li\u003e\u003cli\u003e\u003cstrong\u003ePixar\u003c/strong\u003e: Lots-o\u0026#39;-Huggin\u0026#39; Bear\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMarvel\u003c/strong\u003e: Spider-Man, Iron Man, Captain America, Hulk\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eThe Powerpuff Girls\u003c/strong\u003e: Blossom, Bubbles, Buttercup\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eTom and Jerry\u003c/strong\u003e: Tom, Jerry\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eGremlins\u003c/strong\u003e: Gizmo\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eSesame Street\u003c/strong\u003e: Elmo, Cookie Monster\u003c/li\u003e\u003cli\u003e\u003cstrong\u003ePeanuts\u003c/strong\u003e: Snoopy\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eSpongeBob SquarePants\u003c/strong\u003e: SpongeBob\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eUrusei Yatsura\u003c/strong\u003e: Lum\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMagical Angel Creamy Mami\u003c/strong\u003e: Creamy Mami\u003c/li\u003e\u003c/ul\u003e","blueskyPost":"BLOFFFu prices: BIT 2,420 yen, MOD 3,980 yen, DEKA 8,980 yen. Sega Fave says first-year output is capped to protect the mixed plush-and-molded build.","twitterPost":"36 character types, 59 products, three sizes. Sega Fave's BLOFFFu lands October 16, with the SONIC \u0026 FRIENDS wave arriving early on October 2 at SEGA STORE TOKYO and OSAKA.","threadsPost":null,"newsletterBlurb":"Sega Fave's new toy line BLOFFFu pairs a plush with a molded body and spans 36 licensed character types, from Sanrio and Disney to Lum and Creamy Mami. It goes on sale October 16, 2026, alongside a limited-time pop-up store at MIYASHITA PARK in Shibuya. The SONIC \u0026 FRIENDS series sells early from October 2 at two Sega stores in Tokyo and Osaka.","attributionJson":"[{\"source\":\"ASCII.jp\",\"url\":\"https://ascii.jp/elem/000/004/435/4435229/?rss\",\"title\":\"Sega's Toy Division Unveils \\\"BLOFFFu,\\\" a New Hybrid Toy Combining Plush and Molded Body - 36 Collectible Types, on Sale Friday, October 16\"},{\"source\":\"Anime Anime\",\"url\":\"https://animeanime.jp/article/2026/09/16/102986.html\",\"title\":\"Sega's New Hybrid Toy \\\"BLOFFFu\\\" Debuts! Lineup Includes 36 Characters from Sanrio, Disney, Pixar, Marvel, and More\"},{\"source\":\"Nijimen\",\"url\":\"https://nijimen.kusuguru.co.jp/topics/635906\",\"title\":\"BLOFFFu Hybrid Toys All 36 Types to Launch October 16! POP UP STORE Also Opening for a Limited Time\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":10173,"outputTokens":1686,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1789530302,"createdAt":"2026-09-16T03:42:20.000Z","publishedAt":"2026-09-16T03:43:26.000Z","updatedAt":"2026-09-16T10:41:17.000Z"},"cluster":{"id":"c_2e785c71964a1b0632994d54","canonicalTitle":"セガのトイ事業よりぬいぐるみと成型ボディが合体した新ハイブリッドトイ「BLOFFFu（ブロッフ）」登場　全36種類のコレクタブルトイが、10月16日（金）発売開始","representativeArticleId":"a_39166619fbc7562a27d55cb6","sourceCount":3,"writtenSourceCount":3,"writeAttempts":0,"isSolo":false,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[\"BLOFFFu\"],\"studios\":[\"Sega\"],\"people\":[],\"type\":\"release\",\"domain\":\"figures\",\"is_roundup\":false}","contentType":"news","status":"written","firstSeenAt":"2026-09-16T01:00:00.000Z","lastSeenAt":"2026-09-16T10:34:02.000Z","updatedAt":"2026-09-16T10:41:17.000Z"},"attribution":[{"source":"ASCII.jp","url":"https://ascii.jp/elem/000/004/435/4435229/?rss","title":"セガのトイ事業よりぬいぐるみと成型ボディが合体した新ハイブリッドトイ「BLOFFFu（ブロッフ）」登場　全36種類のコレクタブルトイが、10月16日（金）発売開始"},{"source":"Nijimen","url":"https://nijimen.kusuguru.co.jp/topics/635906","title":"『BLOFFFu』ハイブリッドトイ全36種類が10月16日発売！POP UP STOREも期間限定オープン"},{"source":"Anime Anime","url":"https://animeanime.jp/article/2026/09/16/102986.html","title":"セガの新ハイブリッドトイ「BLOFFFu」登場！サンリオ、ディズニー、ピクサー、マーベルなど全36キャラクターをラインナップ"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":["BLOFFFu"],"studios":["Sega"],"people":[],"type":"release","domain":"figures","is_roundup":false},"keyFacts":["Sega Fave Corporation will release the BLOFFFu hybrid plush and molded-body toy line on Friday, October 16, 2026.","BLOFFFu covers 36 character types under official license, totaling 59 products across the BIT, MOD, and DEKA sizes.","Standard BLOFFFu prices are 2,420 yen for BIT, 3,980 yen for MOD, and 8,980 yen for DEKA, all tax included.","The BLOFFFu POP UP STORE runs from October 16 to November 1, 2026 at THE [ ] STORE on the second floor of MIYASHITA PARK North in Shibuya, Tokyo.","The SONIC \u0026 FRIENDS series goes on early domestic sale from Friday, October 2 at SEGA STORE TOKYO and SEGA STORE OSAKA."],"pageLinks":{"healthSlugs":["blofffu","sega"],"storySlugs":[],"entities":[{"slug":"blofffu","supported":0,"disputed":0,"contradicted":0,"unverified":2,"overall":"unverified","story_count":1,"has_dossier":false},{"slug":"sega","supported":12,"disputed":0,"contradicted":0,"unverified":89,"overall":"green","story_count":199,"has_dossier":false}],"stories":[],"entitiesOk":true,"storiesOk":true}}