{"rewrite":{"id":"r_e23b05a10cc18c9d992154f3","clusterId":"c_84743dcdc52bded6d85a588a","slug":"reboot-brains-pop-up-brings-80s-and-90s-culture-to-shinjuku-marui-men","model":"deepseek-v4-1-flash","headline":"REBOOT BRAINS Pop-Up Brings 80s and 90s Culture to Shinjuku Marui Men","summary":"Shinjuku Marui Men will host REBOOT BRAINS, a pop-up event re-editing 80s and 90s music, fashion, and media culture, from November 5, 2026 to January 30, 2027. Six shops and brands will gather on the first floor, offering VHS tapes, radio cassette players, Walkman players, old magazines, soft vinyl toys, art toys, apparel, and miscellaneous goods.","whyItMatters":"A three-month run with six specialist shops treats 80s and 90s media as a living retail category rather than a nostalgia display, which is the test of whether the revival has buyers beyond the collector circuit.","webCardHtml":"\u003cp\u003eThe venue is the first floor of Shinjuku Marui Men, and the run lasts about three months. Organizers describe the approach as re-editing past culture with present-day sensibilities rather than simply selling nostalgia.\u003c/p\u003e\u003cp\u003eParticipating shops cover separate corners of the same period: LIPIT VIDEO handles imported VHS tapes from inside a Nishi-Waseda bicycle shop, stability services and customizes vintage audio, and tunelessmelody is a mobile used bookstore for old magazines. Clue. works in handmade rugs and graphic pieces rooted in hip-hop, and KINGS TOY makes soft vinyl toys under the theme \u0026#34;Useless but exciting.\u0026#34;\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eLIPIT VIDEO\u003c/strong\u003e: Imported VHS tapes and film culture, operating inside a Nishi-Waseda bicycle shop\u003c/li\u003e\u003cli\u003e\u003cstrong\u003estability\u003c/strong\u003e: Serviced and repaired radio cassette players and Walkman players, customized to modern tastes\u003c/li\u003e\u003cli\u003e\u003cstrong\u003etunelessmelody\u003c/strong\u003e: Mobile used bookstore for old magazines, mainly from the 90s\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eClue.\u003c/strong\u003e: Handmade rugs, apparel, and graphic works rooted in hip-hop culture\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eKINGS TOY\u003c/strong\u003e: Soft vinyl toys under the theme \u0026#34;Useless but exciting\u0026#34;\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eSixth participant\u003c/strong\u003e: The source names five shops and states six will take part\u003c/li\u003e\u003c/ul\u003e","blueskyPost":"REBOOT BRAINS runs at Shinjuku Marui Men from Nov 5, 2026 to Jan 30, 2027. Six shops sell VHS tapes, serviced Walkman players, old magazines, soft vinyl toys, and apparel, framed as 80s and 90s culture re-edited for now.","twitterPost":"REBOOT BRAINS opens at Shinjuku Marui Men on Nov 5, 2026 and runs to Jan 30, 2027. Six shops: imported VHS, serviced cassette players and Walkmans, old magazines, rugs, soft vinyl toys, apparel.","threadsPost":null,"newsletterBlurb":"Shinjuku Marui Men will hold REBOOT BRAINS, a pop-up re-editing 80s and 90s music, fashion, and media culture, from November 5, 2026 to January 30, 2027. Six shops and brands take part, among them an imported VHS dealer, a vintage audio shop, and a mobile old-magazine bookstore. The run is about three months on the first floor.","attributionJson":"[{\"source\":\"ASCII.jp\",\"url\":\"https://ascii.jp/elem/000/004/446/4446977/?rss\",\"title\":\"Passing the energy of 80s-90s culture to the next generation: Pop-up event \\\"REBOOT BRAINS\\\" at Shinjuku Marui Men!\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":5265,"outputTokens":956,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1793258379,"createdAt":"2026-10-29T07:14:45.000Z","publishedAt":"2026-10-29T07:18:26.000Z","updatedAt":"2026-10-29T07:18:26.000Z"},"cluster":{"id":"c_84743dcdc52bded6d85a588a","canonicalTitle":"80～90年代カルチャーの熱量を次世代へ。新宿マルイ メンでポップアップイベント「REBOOT BRAINS」を開催！","representativeArticleId":"a_1985bd9df4c3cac8a376f37d","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[\"REBOOT BRAINS\"],\"studios\":[],\"people\":[],\"type\":\"event\",\"domain\":\"other\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-10-29T06:30:00.000Z","lastSeenAt":"2026-10-29T06:30:00.000Z","updatedAt":"2026-10-29T07:18:25.000Z"},"attribution":[{"source":"ASCII.jp","url":"https://ascii.jp/elem/000/004/446/4446977/?rss","title":"80～90年代カルチャーの熱量を次世代へ。新宿マルイ メンでポップアップイベント「REBOOT BRAINS」を開催！"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":["REBOOT BRAINS"],"studios":[],"people":[],"type":"event","domain":"other","is_roundup":false},"keyFacts":["REBOOT BRAINS runs at Shinjuku Marui Men from November 5, 2026 to January 30, 2027.","Six shops and brands take part in the pop-up on the first floor.","LIPIT VIDEO sells imported VHS tapes from inside a Nishi-Waseda bicycle shop.","stability offers serviced and repaired radio cassette players and Walkman players.","tunelessmelody is a mobile used bookstore carrying old magazines, mainly from the 90s."],"pageLinks":{"healthSlugs":["reboot-brains"],"storySlugs":[],"entities":[{"slug":"reboot-brains","supported":0,"disputed":0,"contradicted":0,"unverified":1,"overall":"unverified","story_count":1,"has_dossier":false}],"stories":[],"entitiesOk":true,"storiesOk":true}}