{"rewrite":{"id":"r_fba894a78a7e4504bd46b64f","clusterId":"c_1a2adf01d06646128303e4a1","slug":"neighborhood-story-and-sanrio-characters-collab-pop-up-store-runs-in-4-cities","model":"deepseek-v4-flash","headline":"Neighborhood Story and Sanrio Characters Collab Pop-Up Store Runs in 4 Cities","summary":"Ai Yazawa's Neighborhood Story and Sanrio characters are teaming up for a pop-up store tour across four Japanese cities starting July 10, 2026. The stores will sell adult-cute goods including plushies, keychains, loungewear, and more, with each venue offering some exclusive items.","whyItMatters":"The collaboration brings together two distinct style-driven properties-Yazawa's fashion-forward manga world and Sanrio's character brand-in a merchandise event aimed at an adult fanbase.","webCardHtml":"\u003cp\u003eThe pop-up store opens July 10 at Yurakucho Marui in Tokyo, running through July 20. It then moves to Namba Marui in Osaka (August 21-30), Nagoya PARCO (September 12-27), and Shibuya Modi in Tokyo (October 16-25). Movic is handling sales.\u003c/p\u003e\u003cp\u003eMerchandise includes five types of plushies at 5,280 yen each, plushie keychains, double charm keychains, a closet-style acrylic diorama, mugs, and apparel such as a half-zip pullover (8,250 yen) and loungewear (13,200 yen). The Shibuya venue adds several exclusive items, including a can mirror, hair clip, pouch, hair ribbon, and loungewear.\u003c/p\u003e","blueskyPost":"Neighborhood Story x Sanrio pop-up store runs in 4 cities from July to October 2026. Plushies, keychains, loungewear, and more adult-cute goods. Shibuya gets exclusives.","twitterPost":"Neighborhood Story x Sanrio pop-up store in 4 cities starting July 10. Plushies, keychains, loungewear, and more adult-cute goods. Shibuya venue has exclusives.","threadsPost":null,"newsletterBlurb":"Ai Yazawa's Neighborhood Story and Sanrio characters are collaborating on a pop-up store tour across four Japanese cities. The stores will sell adult-cute merchandise including plushies, keychains, and loungewear, with some items exclusive to the Shibuya venue.","attributionJson":"[{\"source\":\"Dengeki Hobby Web\",\"url\":\"https://hobby.dengeki.com/news/3047295/\",\"title\":\"\\\"Gokinjo Monogatari\\\" and Sanrio Characters Dream Collaboration! POP-UP STORE Featuring Plushies, Double Charm Keychains, Loungewear, and More Adult-Cute Goods Held in 4 Cities!\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":4227,"outputTokens":601,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1781510039,"createdAt":"2026-06-15T07:46:20.000Z","publishedAt":"2026-06-15T07:49:57.000Z","updatedAt":"2026-06-15T07:49:57.000Z"},"cluster":{"id":"c_1a2adf01d06646128303e4a1","canonicalTitle":"『ご近所物語』とサンリオキャラクターズが夢コラボ！ぬいぐるみ、2連チャームキーホルダー、ルームウェアなど大人かわいいグッズが盛りだくさんのPOP-UP STOREが4都市で開催！","representativeArticleId":"a_b86e303bda72f2e307654e60","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[\"Neighborhood Story\"],\"manga_titles\":[],\"work_titles\":[],\"studios\":[],\"people\":[],\"type\":\"release\",\"domain\":\"figures\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-06-15T07:00:00.000Z","lastSeenAt":"2026-06-15T07:00:00.000Z","updatedAt":"2026-06-15T07:49:57.000Z"},"attribution":[{"source":"Dengeki Hobby Web","url":"https://hobby.dengeki.com/news/3047295/","title":"『ご近所物語』とサンリオキャラクターズが夢コラボ！ぬいぐるみ、2連チャームキーホルダー、ルームウェアなど大人かわいいグッズが盛りだくさんのPOP-UP STOREが4都市で開催！"}],"entities":{"anime_titles":["Neighborhood Story"],"manga_titles":[],"work_titles":[],"studios":[],"people":[],"type":"release","domain":"figures","is_roundup":false},"keyFacts":["The pop-up store opens July 10, 2026 at Yurakucho Marui in Tokyo and runs through July 20.","The tour includes four venues: Yurakucho Marui (Tokyo), Namba Marui (Osaka), Nagoya PARCO, and Shibuya Modi (Tokyo).","Merchandise includes five types of plushies at 5,280 yen each, a half-zip pullover at 8,250 yen, and loungewear at 13,200 yen.","The Shibuya Modi venue offers exclusive items such as a can mirror, hair clip, pouch, hair ribbon, and loungewear.","Movic is handling sales for the collaboration between Neighborhood Story and Sanrio characters."]}