{"rewrite":{"id":"r_f407c2eab0c737e937773f08","clusterId":"c_7772b27cce0a1822301d457c","slug":"momorei-pop-up-shop-returns-to-harajuku-in-late-july","model":"deepseek-v4-flash","headline":"MOMOREI Pop-Up Shop Returns to Harajuku in Late July","summary":"A limited-time pop-up shop for the Korean character MOMOREI will open at and ST TOKYO in Harajuku from July 24 to August 3, 2026. The event follows a successful pop-up in Nagoya in January 2026 and promises a more powerful experience. The shop will offer exclusive novelties, photo spots, and products including cosmetics, stationery, and daily goods. MOMOREI originated as emoticons on KakaoTalk and gained popularity through K-Pop idol endorsements.","whyItMatters":"The Harajuku pop-up signals the continued expansion of MOMOREI's presence in Japan after a well-received Nagoya event, indicating growing demand for the character's merchandise in the Tokyo market.","webCardHtml":"\u003cp\u003eThe pop-up shop, operated by Marimo Craft Co., Ltd., will occupy and ST TOKYO in the WITH HARAJUKU building from July 24 through August 3. Business hours are 11:00 to 22:00 on weekdays and 10:00 to 22:00 on weekends and holidays. The event follows a January 2026 pop-up at Nagoya PARCO that drew large crowds. MOMOREI, centered on best friends Rico and Pinco, first appeared as emoticons on the Korean messaging app KakaoTalk. The character\u0026#39;s profile rose after K-Pop idols were seen wearing MOMOREI goods, and its popularity now extends across Asia, including Japan, Taiwan, and Thailand. The shop will feature a photogenic space designed to immerse visitors in the character\u0026#39;s retro comic-style world.\u003c/p\u003e","blueskyPost":"MOMOREI pop-up shop returns to Harajuku from July 24 to August 3 at and ST TOKYO. Exclusive novelties, photo spots, and cosmetics/stationery goods. Follows a successful Nagoya pop-up in January. The Korean character gained fame via KakaoTalk and K-Pop idol endorsements.","twitterPost":"MOMOREI pop-up shop in Harajuku: July 24 - Aug 3 at and ST TOKYO. Exclusive novelties, photo spots, and goods including cosmetics and stationery. After a successful Nagoya pop-up in January, the Korean character expands its Japan presence.","threadsPost":null,"newsletterBlurb":"A limited-time MOMOREI pop-up shop will open in Harajuku from July 24 to August 3, 2026, at and ST TOKYO. The event follows a successful pop-up in Nagoya earlier this year and will feature exclusive novelties, photo spots, and a range of products. MOMOREI, a Korean character that originated on KakaoTalk, has gained popularity across Asia partly through K-Pop idol endorsements.","attributionJson":"[{\"source\":\"ASCII.jp\",\"url\":\"https://ascii.jp/elem/000/004/418/4418167/?rss\",\"title\":\"Popular character from Korea 'MOMOREI' limited-time pop-up shop to be held at and ST TOKYO from Friday, July 24!\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":4334,"outputTokens":2366,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1783590457,"createdAt":"2026-07-09T09:39:04.000Z","publishedAt":"2026-07-09T09:42:28.000Z","updatedAt":"2026-07-09T09:39:04.000Z"},"cluster":{"id":"c_7772b27cce0a1822301d457c","canonicalTitle":"韓国発の人気キャラクター「MOMOREI」の期間限定POP-UP SHOPが、7月24日(金)よりand ST TOKYOにて開催！","representativeArticleId":"a_0026661e19c51ce69b1a4c0e","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[],\"studios\":[],\"people\":[],\"type\":\"event\",\"domain\":\"figures\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-07-09T08:00:00.000Z","lastSeenAt":"2026-07-09T08:00:00.000Z","updatedAt":"2026-07-09T09:42:29.000Z"},"attribution":[{"source":"ASCII.jp","url":"https://ascii.jp/elem/000/004/418/4418167/?rss","title":"韓国発の人気キャラクター「MOMOREI」の期間限定POP-UP SHOPが、7月24日(金)よりand ST TOKYOにて開催！"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":[],"studios":[],"people":[],"type":"event","domain":"figures","is_roundup":false},"keyFacts":null}