{"rewrite":{"id":"r_112638d99ba676387d0f4180","clusterId":"c_c33857cfa7a629263b3ec353","slug":"lush-moomin-bath-bombs-soaps-and-fragrances-arrive-july-23","model":"deepseek-v4-flash","headline":"LUSH × Moomin Bath Bombs, Soaps, and Fragrances Arrive July 23","summary":"LUSH and Moomin are collaborating on a ten-item line of bath and body products, including bath bombs, soaps, body lotion, and fragrances. The collection launches in Japan from July 20 at select LUSH SPA locations, July 21 via the LUSH app, and nationwide on July 23. The collaboration draws on Moomin's open-door philosophy and LUSH's inclusive brand values.","whyItMatters":"The collaboration pairs LUSH's inclusive brand ethos with Moomin's open-door philosophy, offering a limited-edition line that lets fans bring the gentle world of Moomin Valley into their daily self-care routines.","webCardHtml":"\u003cp\u003eThe bath bomb shaped like Moomin blends coconut milk with a clean linen scent, while Little My\u0026#39;s soap carries a spicy pink pepper and citrus note. Snufkin\u0026#39;s body soap has a gummy-like texture with a green, grassy fragrance. The lineup also includes a Moominmamma body lotion enriched with coconut cream, honey, and almond oil, and a Moomin Valley perfume in a decorative bottle. Moomin House sand soap and a Cloudberry body spray round out the fragrances. A Snork Maiden comb and a LUSH × Moomin pin badge will launch later. Early sales begin July 20 at LUSH SPA Shinjuku and LUSH Kobe Sannomiya, and July 21 on the LUSH app, ahead of the July 23 nationwide release.\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eMoomin Troll (Bath Bomb)\u003c/strong\u003e: Coconut milk and clean linen scent blend for a comforting bath.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMoomin Delight (Body Soap/Cleanser)\u003c/strong\u003e: Cloudberry oil gives a glossy finish while moisturizing the skin.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eLittle My (Soap)\u003c/strong\u003e: Spicy scent with pink pepper and citrus.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eSnufkin (Body Soap/Cleanser)\u003c/strong\u003e: Gummy-like texture with a green, grassy fragrance.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMoominmamma (Body Lotion)\u003c/strong\u003e: Blends coconut cream extract, honey, and almond oil for deep hydration.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMoomin Valley (Perfume)\u003c/strong\u003e: Soft scent like cotton in sunlight, in a Moomin-shaped bottle.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eCloudberry (Body Spray/Fragrance)\u003c/strong\u003e: Sweet and sour berry scent with a touch of Nordic magic.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMoomin House (Sand Soap)\u003c/strong\u003e: Moomin house design packed with kindness and magic.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eSnork Maiden (Comb)\u003c/strong\u003e: Hair comb to be released sequentially.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eLUSH × Moomin Pin Badge\u003c/strong\u003e: Pin badge to be released sequentially.\u003c/li\u003e\u003c/ul\u003e","blueskyPost":"LUSH and Moomin are launching a ten-item bath and body line in Japan from July 20. Bath bombs, soaps, lotion, and fragrances inspired by Moomin Valley. Pre-sale at LUSH SPA and app before the July 23 nationwide release.","twitterPost":"LUSH × Moomin collaboration: 10 bath and body products hitting Japan July 23. Early access July 20 at LUSH SPA locations and July 21 via the app. Bath bombs, soaps, lotion, perfume, and more.","threadsPost":null,"newsletterBlurb":"LUSH and Moomin are teaming up for a limited-edition bath and body collection launching in Japan from July 20. The line includes bath bombs, soaps, body lotion, and fragrances inspired by characters like Moomin, Little My, and Snufkin. Early access is available at select LUSH SPA stores and the LUSH app ahead of the nationwide release on July 23.","attributionJson":"[{\"source\":\"Anime Anime\",\"url\":\"https://animeanime.jp/article/2026/07/18/101173.html\",\"title\":\"ムーミン、リトルミイ、スナフキンと優しいバスタイムを♪ 「LUSH」コラボのバスボムやせっけんが新登場【7月20日より先行発売】\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":5722,"outputTokens":2189,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1784411745,"createdAt":"2026-07-18T21:49:18.000Z","publishedAt":"2026-07-18T21:52:28.000Z","updatedAt":"2026-07-18T21:49:18.000Z"},"cluster":{"id":"c_c33857cfa7a629263b3ec353","canonicalTitle":"ムーミン、リトルミイ、スナフキンと優しいバスタイムを♪ 「LUSH」コラボのバスボムやせっけんが新登場【7月20日より先行発売】","representativeArticleId":"a_74264c966e19d054b900cdd2","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[\"Moomin\"],\"studios\":[],\"people\":[],\"type\":\"announcement\",\"domain\":\"figures\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-07-18T00:00:03.000Z","lastSeenAt":"2026-07-18T00:00:03.000Z","updatedAt":"2026-07-18T21:52:29.000Z"},"attribution":[{"source":"Anime Anime","url":"https://animeanime.jp/article/2026/07/18/101173.html","title":"ムーミン、リトルミイ、スナフキンと優しいバスタイムを♪ 「LUSH」コラボのバスボムやせっけんが新登場【7月20日より先行発売】"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":["Moomin"],"studios":[],"people":[],"type":"announcement","domain":"figures","is_roundup":false},"keyFacts":null}