{"rewrite":{"id":"r_cd08dad3c8470e11b1dc6035","clusterId":"c_1a60427cc7a11beb7fc7beea","slug":"kurouto-shikou-rebrands-as-crowxis-after-25-years","model":"deepseek-v4-1-flash","headline":"Kurouto Shikou Rebrands as Crowxis After 25 Years","summary":"CFD Sales announced on September 1 that its DIY PC brand Kurouto Shikou is now Crowxis. At Tokyo Game Show 2026 the company explained the name combines \"Crow,\" from the three-legged crow of myth, with \"Axis.\" President Koji Mitani said the old name read as intimidating to beginners. Graphics cards, power supplies, memory, and an ergonomic chair were shown.","whyItMatters":"CFD is trading a name that signaled expertise for one meant to travel to ordinary buyers, and the first products reach for global partners rather than domestic specialist cred.","webCardHtml":"\u003cp\u003eThe new name is a coined word. \u0026#34;Crow\u0026#34; comes from the yatagarasu, the three-legged crow, and \u0026#34;Axis\u0026#34; stands for a steady axis of choice. Black stays the base color, carried over from the old brand\u0026#39;s sound.\u003c/p\u003e\u003cp\u003eExisting products keep selling under the Crowxis banner. New graphics cards arrive through a distribution deal with Colorful for GeForce RTX 5000 cards and a partnership with TUL for Radeon RX 9000 cards, alongside memory modules made with Team Group and an office chair built with Ergo Human.\u003c/p\u003e\u003cp\u003eSupport also changes shape. A LINE support desk opens in winter 2026, and a diagnostic tool that suggests a power supply wattage from a chosen graphics card is in development.\u003c/p\u003e","blueskyPost":"Kurouto Shikou's rename to Crowxis drops the name that President Koji Mitani says read as intimidating to beginners. Graphics cards, power supplies, memory, and an ergonomic chair now carry the new label.","twitterPost":"CFD Sales is renaming Kurouto Shikou to Crowxis. The reason: the old name read as intimidating to beginners, per president Koji Mitani.","threadsPost":"CFD Sales is rebranding Kurouto Shikou as Crowxis. President Koji Mitani says the old name read as intimidating to beginners. The new name pairs Crow, from the three-legged crow myth, with Axis. Graphics cards, power supplies, memory, and an ergonomic chair now carry the new label.","newsletterBlurb":"CFD Sales has renamed its DIY PC brand Kurouto Shikou to Crowxis, announced September 1 and presented at Tokyo Game Show 2026. President Koji Mitani said the old name read as too advanced for beginners, while the new one is meant to make choosing a PC easier to explain to others. The brand's existing products continue, with new graphics cards through Colorful and TUL, memory modules made with Team Group, and an Ergo Human chair planned for January 2027.","attributionJson":"[{\"source\":\"ASCII.jp\",\"url\":\"https://ascii.jp/elem/000/004/436/4436517/?rss\",\"title\":\"「玄人志向」から「Crowxis（クロウシス）」へ！ 25年の歴史を継承し新生ブランドの幕開け【TGS2026特集】\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":6350,"outputTokens":689,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1789957761,"createdAt":"2026-09-21T02:24:34.000Z","publishedAt":"2026-09-21T02:28:20.000Z","updatedAt":"2026-09-21T02:28:20.000Z"},"cluster":{"id":"c_1a60427cc7a11beb7fc7beea","canonicalTitle":"「玄人志向」から「Crowxis（クロウシス）」へ！ 25年の歴史を継承し新生ブランドの幕開け【TGS2026特集】","representativeArticleId":"a_552f011c3d7df5dd002da35a","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[],\"studios\":[\"CFD Sales\"],\"people\":[],\"type\":\"business\",\"domain\":\"games\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-09-21T01:00:00.000Z","lastSeenAt":"2026-09-21T01:00:00.000Z","updatedAt":"2026-09-21T02:28:20.000Z"},"attribution":[{"source":"ASCII.jp","url":"https://ascii.jp/elem/000/004/436/4436517/?rss","title":"「玄人志向」から「Crowxis（クロウシス）」へ！ 25年の歴史を継承し新生ブランドの幕開け【TGS2026特集】"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":[],"studios":["CFD Sales"],"people":[],"type":"business","domain":"games","is_roundup":false},"keyFacts":null}