{"rewrite":{"id":"r_02bc1af9d427ea0d9c63c1b6","clusterId":"c_2c970a78fd5017c30d89ea36","slug":"kfc-and-uma-musume-collaboration-starts-august-12","model":"deepseek-v4-flash:free","headline":"KFC and Uma Musume Collaboration Starts August 12","summary":"Kentucky Fried Chicken and Cygames' Uma Musume Pretty Derby will launch a collaboration campaign titled \"Uma Musume no Uma Uma Kentucky\" on August 12. The key visual, released on KFC's official X account, shows characters Dantsu Flame, Agnes Tachyon, Manhattan Cafe, Red Desire, Buena Vista, Stay Gold, and Lucky Lilac dressed as KFC store employees. Gold Ship appears as Colonel Sanders. The collaboration's full details will be announced during the \"Paka Live TV' #5\" broadcast on July 29 at 8:00 PM. This is not the first tie-up between the two brands; previous collaborations have included in-game item packs and limited-time meal sets. The campaign is expected to run at KFC locations in Japan, though specific menu items or merchandise have not yet been revealed.","whyItMatters":"The collaboration marks a return of the KFC-Uma Musume partnership, which previously offered in-game items and special sets, and the early release of the key visual suggests a larger promotional push than past campaigns.","webCardHtml":"\u003cp\u003eThe key visual for the KFC and Uma Musume collaboration, released on July 27, features seven characters in KFC employee uniforms: Dantsu Flame, Agnes Tachyon, Manhattan Cafe, Red Desire, Buena Vista, Stay Gold, and Lucky Lilac. Gold Ship is depicted as Colonel Sanders, a detail that adds a visual gag to the promotional art. The campaign name, \u0026#34;Uma Musume no Uma Uma Kentucky,\u0026#34; plays on the Japanese onomatopoeia for eating. KFC and Cygames have collaborated before, including a September 2023 campaign that offered in-game item packs and a limited-time \u0026#34;Special Set\u0026#34; available via KFC Net Order. The upcoming broadcast of \u0026#34;Paka Live TV\u0026#39; #5\u0026#34; on July 29 at 8:00 PM is expected to reveal specific menu items, merchandise, or in-game rewards tied to the collaboration. The campaign is scheduled to run from August 12 at KFC locations in Japan, though the end date has not been announced.\u003c/p\u003e","blueskyPost":"KFC and Uma Musume are teaming up again: the \"Uma Musume no Uma Uma Kentucky\" campaign starts August 12, with characters like Manhattan Cafe and Gold Ship as Colonel Sanders in the key visual.","twitterPost":"The KFC x Uma Musume collab key visual is out: seven characters in KFC uniforms plus Gold Ship as Colonel Sanders. Details drop July 29 on Paka Live TV.","threadsPost":null,"newsletterBlurb":"KFC and Cygames' Uma Musume Pretty Derby are launching a new collaboration campaign on August 12. The key visual shows characters in KFC uniforms, with Gold Ship dressed as Colonel Sanders. Full details will be revealed on July 29.","attributionJson":"[{\"source\":\"GAME Watch (Impress)\",\"url\":\"https://game.watch.impress.co.jp/docs/news/2128115.html\",\"title\":\"KFC × \\\"Uma Musume\\\" Collaboration Announced! \\\"Uma Musume no Uma Uma Kentucky\\\" Starts August 12\"},{\"source\":\"Inside\",\"url\":\"https://www.inside-games.jp/article/2026/07/27/185222.html\",\"title\":\"Kentucky Fried Chicken and Umamusume Collaboration Announced! Manhattan Cafe and Dantsu Frame in KFC Uniforms Are Cute\"},{\"source\":\"Game Spark\",\"url\":\"http://www.gamespark.jp/article/2026/07/27/169786.html\",\"title\":\"Kentucky Fried Chicken and Uma Musume Collaboration Announced! Manhattan Cafe and Dantsu Flame in KFC Uniforms Are Cute\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":5426,"outputTokens":989,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1785130667,"createdAt":"2026-07-27T05:33:27.000Z","publishedAt":"2026-07-27T05:35:45.000Z","updatedAt":"2026-07-27T05:33:27.000Z"},"cluster":{"id":"c_2c970a78fd5017c30d89ea36","canonicalTitle":"ケンタッキーで『ウマ娘』コラボ開催決定！KFC制服姿で接客してくれる「マンハッタンカフェ」や「ダンツフレーム」たちが可愛い","representativeArticleId":"a_15f86e651c89a8dfbddc60a1","sourceCount":3,"writtenSourceCount":3,"writeAttempts":0,"isSolo":false,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[\"Uma Musume: Pretty Derby\"],\"studios\":[\"Cygames\"],\"people\":[\"Tokunaga Hiroki\"],\"type\":\"announcement\",\"domain\":\"other\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-07-27T03:45:03.000Z","lastSeenAt":"2026-07-27T05:15:03.000Z","updatedAt":"2026-07-27T05:35:45.000Z"},"attribution":[{"source":"GAME Watch (Impress)","url":"https://game.watch.impress.co.jp/docs/news/2128115.html","title":"KFC×「ウマ娘」コラボが開催決定！ 「ウマ娘のウマウマケンタッキー」8月12日よりスタート"},{"source":"Game Spark","url":"http://www.gamespark.jp/article/2026/07/27/169786.html","title":"ケンタッキーで『ウマ娘』コラボ開催決定！KFC制服姿で接客してくれる「マンハッタンカフェ」や「ダンツフレーム」たちが可愛い"},{"source":"Inside","url":"https://www.inside-games.jp/article/2026/07/27/185222.html","title":"ケンタッキーで『ウマ娘』コラボ開催決定！KFC制服姿で接客してくれる「マンハッタンカフェ」や「ダンツフレーム」たちが可愛い"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":["Uma Musume: Pretty Derby"],"studios":["Cygames"],"people":["Tokunaga Hiroki"],"type":"announcement","domain":"other","is_roundup":false},"keyFacts":["The KFC and Uma Musume collaboration campaign \"Uma Musume no Uma Uma Kentucky\" begins on August 12 at KFC locations in Japan.","The key visual features Dantsu Flame, Agnes Tachyon, Manhattan Cafe, Red Desire, Buena Vista, Stay Gold, and Lucky Lilac as KFC employees, with Gold Ship as Colonel Sanders.","Full details of the collaboration will be announced during the \"Paka Live TV' #5\" broadcast on July 29 at 8:00 PM.","This is not the first KFC and Uma Musume collaboration; previous campaigns included in-game item packs and limited-time meal sets."]}
