{"rewrite":{"id":"r_0e6cbf5fff19f8b62d0d7de0","clusterId":"c_7a827584ffc453b3c2521b63","slug":"jr-tokai-and-chiikawa-team-for-tokaido-shinkansen-campaign","model":"deepseek-v4-flash","headline":"JR Tokai and Chiikawa Team for Tokaido Shinkansen Campaign","summary":"JR Tokai announced a collaboration campaign with the movie \"Chiikawa: The Secret of Mermaid Island\" running from July 8 to October 31, 2026. Passengers on the Tokaido Shinkansen can access AR photo frames, receive limited novelties like die-cut stickers and a mini tote bag, and visit themed events at stations along the line.","whyItMatters":"The campaign ties a major railway operator to a popular anime film release, offering exclusive in-train digital content and physical goods across multiple stations.","webCardHtml":"\u003cp\u003eJR Tokai will run the \u0026#34;JR Tokai × Movie Chiikawa Tokaido Shinkansen Tsutsuraura Tabi\u0026#34; campaign from July 8 to October 31, 2026, to promote the film \u0026#34;Chiikawa: The Secret of Mermaid Island.\u0026#34; Passengers riding the Tokaido Shinkansen can visit the campaign site, complete a speed measurement and survey, and receive one of four exclusive AR photo frames. After using the frame, they get a boarding certificate that can be exchanged for novelties at three redemption locations: Chiikawaland TOKYO Station, SCMaglev and Railway Park in Nagoya, and Magical Chiikawa Store Umeda HEP FIVE in Osaka.\u003c/p\u003e\u003cp\u003eThe first round (July 8 to August 31) offers a set of four original die-cut stickers; the second round (September 1 to October 31) offers an original mini tote bag. The boarding certificate is limited to one per day, and screenshots are not accepted. Additional events include a diorama and photo spot at the SCMaglev and Railway Park, and a 5-meter-class giant Chiikawa balloon at KITTE Osaka. An X campaign with the hashtag \u0026#34;#JR東海巨大ちいかわキャンペーン\u0026#34; will give away collaboration goods to 120 winners each month.\u003c/p\u003e","blueskyPost":"JR Tokai and Chiikawa launch a Tokaido Shinkansen campaign from July 8 to October 31, with AR photo frames, die-cut stickers, and a mini tote bag as novelties.","twitterPost":"JR Tokai × Movie Chiikawa campaign starts July 8 on the Tokaido Shinkansen. Get AR photo frames, die-cut stickers, and a mini tote bag at select stations.","threadsPost":null,"newsletterBlurb":"JR Tokai announced a collaboration with the Chiikawa movie, offering exclusive AR photo frames and limited novelties on the Tokaido Shinkansen from July 8 to October 31. Passengers can exchange boarding certificates for die-cut stickers or a mini tote bag at three locations along the line.","attributionJson":"[{\"source\":\"Inside (trust 78)\",\"url\":\"https://www.inside-games.jp/article/2026/06/10/182755.html\",\"title\":\"JR Tokai × \\\"Movie Chiikawa\\\" Collaboration \\\"Tsutsuraura Tabi\\\" Announced! Get AR Photo Frames and Limited Novelties on the Tokaido Shinkansen\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":4388,"outputTokens":703,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1781082340,"createdAt":"2026-06-10T08:57:36.000Z","publishedAt":"2026-06-10T09:00:33.000Z","updatedAt":"2026-06-10T09:00:33.000Z"},"cluster":{"id":"c_7a827584ffc453b3c2521b63","canonicalTitle":"JR東海×「映画ちいかわ」コラボ“ツツウラウラ旅”開催決定！東海道新幹線でARフォトフレームや限定ノベルティをゲット","representativeArticleId":"a_4d8ce283530dfabe0eddc140","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[\"Chiikawa: Mermaid Island no Himitsu\"],\"manga_titles\":[\"Chiikawa\"],\"work_titles\":[],\"studios\":[],\"people\":[],\"type\":\"event\",\"domain\":\"other\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-06-10T08:20:02.000Z","lastSeenAt":"2026-06-10T08:20:02.000Z","updatedAt":"2026-06-10T09:00:33.000Z"},"attribution":[{"source":"Inside","url":"https://www.inside-games.jp/article/2026/06/10/182755.html","title":"JR東海×「映画ちいかわ」コラボ“ツツウラウラ旅”開催決定！東海道新幹線でARフォトフレームや限定ノベルティをゲット"}],"entities":{"anime_titles":["Chiikawa: Mermaid Island no Himitsu"],"manga_titles":["Chiikawa"],"work_titles":[],"studios":[],"people":[],"type":"event","domain":"other","is_roundup":false},"keyFacts":["JR Tokai will run the 'JR Tokai × Movie Chiikawa Tokaido Shinkansen Tsutsuraura Tabi' campaign from July 8 to October 31, 2026.","Passengers can receive one of four exclusive AR photo frames after completing a speed measurement and survey on the campaign site.","Novelties include a set of four die-cut stickers (July 8 to August 31) and an original mini tote bag (September 1 to October 31), redeemable at three locations.","The campaign features a diorama and photo spot at SCMaglev and Railway Park, and a 5-meter-class giant Chiikawa balloon at KITTE Osaka.","An X campaign with the hashtag '#JR東海巨大ちいかわキャンペーン' will give away collaboration goods to 120 winners each month."]}