{"rewrite":{"id":"r_16f5bf96779e9517b54d2701","clusterId":"c_f3e15e7390ee79b5718c16d5","slug":"ichiban-kuji-persona-series-30th-anniversary-lottery-announced","model":"deepseek-v4-flash","headline":"Ichiban Kuji Persona Series 30th Anniversary Lottery Announced","summary":"To mark the 30th anniversary of the Persona series, a no-loser lottery called Ichiban Kuji Persona Series 30th Anniversary has been announced. The visual features protagonists from Persona 3, 4, and 5. Further details are due on June 30. Separately, Takeuchi Ryosuke collaboration goods are available at Village Vanguard, and a Lawson campaign with newly drawn goods begins June 30.","whyItMatters":"The Ichiban Kuji lottery is a major merchandising vehicle for numbered Persona titles, and its announcement alongside retail collaborations shows Atlus is treating the 30th anniversary as a multi-channel commercial event.","webCardHtml":"\u003cp\u003eThe Persona series 30th anniversary merchandise push now includes a no-loser lottery. Ichiban Kuji Persona Series 30th Anniversary was revealed during the third episode of the Persona 30th Goods \u0026amp; Event Information Bureau YouTube broadcast. The lottery visual features the protagonists of Persona 3, 4, and 5. Atlus plans to release more details on June 30.\u003c/p\u003e\u003cp\u003eAlongside the lottery, orders have opened for Takeuchi Ryosuke x P30th collaboration goods at Village Vanguard\u0026#39;s online store. A Lawson campaign offering newly drawn original goods will start June 30. The full lineup of anniversary goods and events is being updated on the official Persona series X account and the YouTube information bureau.\u003c/p\u003e","blueskyPost":"The Ichiban Kuji lottery features Persona 3, 4, and 5 protagonists together, but separate collaboration goods at Village Vanguard and a Lawson campaign launch the same day.","twitterPost":"The Persona 30th anniversary lottery uses protagonists from 3, 4, and 5 together, while separate collaboration goods launch June 30.","threadsPost":"The Persona 30th anniversary Ichiban Kuji lottery image brings Persona 3, 4, and 5 protagonists together. But that June 30 date also marks a separate Lawson campaign and ongoing Village Vanguard collaboration goods, meaning three distinct product lines hit simultaneously.","newsletterBlurb":"Atlus announced an Ichiban Kuji lottery for the Persona series 30th anniversary, featuring protagonists from Persona 3 through 5. Additional details arrive June 30. Meanwhile, Takeuchi Ryosuke collaboration goods are now available at Village Vanguard, and a Lawson campaign with new original goods begins June 30.","attributionJson":"[{\"source\":\"Inside\",\"url\":\"https://www.inside-games.jp/article/2026/06/12/182889.html\",\"title\":\"Ichiban Kuji 'Persona' Series 30th ANNIVERSARY Commercialization Decided! Goods Information Such as Lawson Campaign Released One After Another\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":4326,"outputTokens":622,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1781267014,"createdAt":"2026-06-12T12:13:52.000Z","publishedAt":"2026-06-12T12:17:26.000Z","updatedAt":"2026-06-12T12:17:26.000Z"},"cluster":{"id":"c_f3e15e7390ee79b5718c16d5","canonicalTitle":"「一番くじ 『ペルソナ』シリーズ  30th ANNIVERSARY」商品化決定！ローソンキャンペーンなどグッズ情報が続々公開","representativeArticleId":"a_8c245e0ada4679d264667286","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[\"Persona\"],\"studios\":[],\"people\":[],\"type\":\"announcement\",\"domain\":\"figures\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-06-12T11:40:03.000Z","lastSeenAt":"2026-06-12T11:40:03.000Z","updatedAt":"2026-06-12T12:17:26.000Z"},"attribution":[{"source":"Inside","url":"https://www.inside-games.jp/article/2026/06/12/182889.html","title":"「一番くじ 『ペルソナ』シリーズ  30th ANNIVERSARY」商品化決定！ローソンキャンペーンなどグッズ情報が続々公開"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":["Persona"],"studios":[],"people":[],"type":"announcement","domain":"figures","is_roundup":false},"keyFacts":["Ichiban Kuji Persona Series 30th Anniversary is a no-loser lottery announced during the third episode of the Persona 30th Goods \u0026 Event Information Bureau YouTube broadcast.","The lottery visual features the protagonists of Persona 3, 4, and 5.","Atlus will release more details on June 30.","Takeuchi Ryosuke x P30th collaboration goods are available at Village Vanguard's online store.","A Lawson campaign with newly drawn original goods begins June 30."]}