{"rewrite":{"id":"r_a778c9c36389f03e796f0ba7","clusterId":"c_2e6200ddf16369391b646d0c","slug":"google-invests-75-million-in-a24-partners-on-ai-film-tools","model":"deepseek-v4-flash","headline":"Google Invests $75 Million in A24 for AI Film Tool Development","summary":"Google DeepMind and film studio A24 announced a research partnership on June 22, 2026, with Google investing approximately $75 million (12.1 billion yen) in A24. The collaboration will focus on developing AI tools to assist filmmakers with storyboarding and production workflows, rather than generating content or training on A24's library. A24 Labs, the studio's technology division, has already built an application that uses AI to create storyboards. Google DeepMind stated that the partnership aims to support artists in developing new workflows through repeated prototyping and testing with A24 filmmakers. The deal is Google's first equity investment in a film studio. A24, known for films like 'Midsommar,' 'Everything Everywhere All at Once,' and 'Backrooms,' has seen sales more than double in two years. No specific timeline for the tools' release was announced.","whyItMatters":"The partnership marks Google's first direct equity investment in a film studio and places A24 at the center of a creator-driven approach to AI tool development, a contrast to the cost-reduction narratives that have dominated industry discussions.","webCardHtml":"\u003cp\u003eA24 Labs, the studio\u0026#39;s roughly 20-person technology division, has already built an internal application that uses AI to generate storyboards, according to the Wall Street Journal. Scott Belsky, who leads A24 Labs, said the tool is intended to assist in rough visual design before filming and to identify issues before production begins. He emphasized that the approach is \u0026#39;completely different\u0026#39; from prompt-based generative AI that people find uncomfortable. Google DeepMind\u0026#39;s vice president of product, Eli Collins, said that breakthroughs come from putting technology in the hands of the best talent. The partnership does not grant Google access to A24\u0026#39;s film library, according to Variety. A24\u0026#39;s sales have more than doubled over the past two years, driven by expansion into TV, music, and theater. The studio is also proceeding with a live-action adaptation of the game \u0026#39;Elden Ring\u0026#39; with a $175 million budget. The announcement comes amid growing industry scrutiny of AI: the Academy of Motion Picture Arts and Sciences recently introduced rules requiring human authorship for acting and writing categories.\u003c/p\u003e","blueskyPost":"A24 Labs head Scott Belsky says their AI storyboard tool is 'completely different' from prompt-based generative AI that people find uncomfortable. The tool is meant to assist, not replace, filmmakers.","twitterPost":"Google invests $75M in A24 for AI film tools. A24, known for 'Backrooms' and 'Everything Everywhere,' is also working on a live-action 'Elden Ring' film. The deal does not give Google access to A24's library.","threadsPost":"A24 already operates an AI storyboard app through its Labs unit. The Google DeepMind partnership extends that into research, but the focus stays on pre-production. Generative video is not the target here.","newsletterBlurb":"Google DeepMind and A24 have announced a research partnership and a $75 million investment to develop AI tools for film production. The tools will focus on storyboarding and workflow assistance, not content generation, and A24 Labs has already built a prototype. The deal is Google's first equity investment in a film studio.","attributionJson":"[{\"source\":\"KAI-YOU\",\"url\":\"https://kai-you.net/article/95765\",\"title\":\"Google、映画スタジオA24に121億円を投資　AIを活用した映画制作ツールを共同開発\"},{\"source\":\"GIGAZINE\",\"url\":\"https://gigazine.net/news/20260623-google-deepmind-a24/\",\"title\":\"Google Invests Approximately 12 Billion Yen in Film Production Company A24, Google DeepMind and A24 to Jointly Develop AI Tools for Film Production\"},{\"source\":\"GameBusiness.jp\",\"url\":\"https://www.gamebusiness.jp/article/2026/06/24/27303.html\",\"title\":\"Google、A24と映画制作向けAIツール開発で提携。7500万ドル（約121億円）を出資\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":8340,"outputTokens":2985,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1782183391,"createdAt":"2026-06-23T02:51:52.000Z","publishedAt":"2026-06-23T02:55:24.000Z","updatedAt":"2026-06-23T02:55:24.000Z"},"cluster":{"id":"c_2e6200ddf16369391b646d0c","canonicalTitle":"Googleが映画製作会社のA24に約120億円を投資、Google DeepMindとA24が「映画制作用のAIツール」を共同開発へ","representativeArticleId":"a_19ddb132dfbdb9be1b687367","sourceCount":3,"writtenSourceCount":3,"writeAttempts":0,"isSolo":false,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[\"Midsommar\",\"Everything Everywhere All at Once\",\"Backrooms\"],\"studios\":[\"A24\"],\"people\":[],\"type\":\"business\",\"domain\":\"industry\",\"is_roundup\":false}","contentType":"news","status":"written","firstSeenAt":"2026-06-23T02:10:00.000Z","lastSeenAt":"2026-06-24T02:00:03.000Z","updatedAt":"2026-06-24T03:08:43.000Z"},"attribution":[{"source":"KAI-YOU","url":"https://kai-you.net/article/95765","title":"Google、映画スタジオA24に121億円を投資　AIを活用した映画制作ツールを共同開発"},{"source":"GameBusiness.jp","url":"https://www.gamebusiness.jp/article/2026/06/24/27303.html","title":"Google、A24と映画制作向けAIツール開発で提携。7500万ドル（約121億円）を出資"},{"source":"GIGAZINE","url":"https://gigazine.net/news/20260623-google-deepmind-a24/","title":"Googleが映画製作会社のA24に約120億円を投資、Google DeepMindとA24が「映画制作用のAIツール」を共同開発へ"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":["Midsommar","Everything Everywhere All at Once","Backrooms"],"studios":["A24"],"people":[],"type":"business","domain":"industry","is_roundup":false},"keyFacts":["Google invested about $75 million in A24 through a research partnership announced June 22, 2026.","The partnership focuses on AI tools for storyboarding and production workflows, not content generation or training on A24's library.","A24 Labs has built an internal AI storyboard application, described as 'completely different' from prompt-based generative AI.","The deal is Google's first equity investment in a film studio.","A24's sales have more than doubled in two years, and the studio is proceeding with a live-action 'Elden Ring' adaptation on a $175 million budget."]}
