{"rewrite":{"id":"r_fcaf4e4f1e5557d1c07894b2","clusterId":"c_d8509dea647853129d34e957","slug":"furfur-and-my-sweet-piano-team-up-for-five-piece-capsule","model":"deepseek-v4-1-flash","headline":"FURFUR And My Sweet Piano Team Up For Five-Piece Capsule","summary":"Fashion brand FURFUR has made its first collaboration with Sanrio's My Sweet Piano, a five-item collection sold only at sanrio house. The lineup runs from an embroidered knit cardigan at 18,700 yen and an eco-fur market bag to a necklace, a knit cap and a pouch charm. Items go on sale September 17 at the Lumine Shinjuku 2 and Lucua sanrio house stores and online from noon.","whyItMatters":"FURFUR lending its feminine mode to a Sanrio character gives the brand a character-goods line while keeping the release inside Sanrio's own retail channel rather than FURFUR's stores.","webCardHtml":"\u003cp\u003eThe collection is branded \u0026#34;FURFUR♡MY SWEET PIANO\u0026#34; and covers both apparel and small goods. The cardigan and the knit cap come in WHT, PINK and CGRY, each with a different embroidery color placement; the necklace comes in SLV and GLD, and the pouch charm comes in PINK only.\u003c/p\u003e\u003cp\u003eSales channels are narrow by design. The two sanrio house shops and the official online store carry the collection. FURFUR\u0026#39;s own online store and directly operated shops do not stock it, so the collaboration stays inside Sanrio\u0026#39;s retail side.\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eEmbroidered Knit Cardigan\u003c/strong\u003e: 18,700 yen, three colors\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eEco-Fur Market Bag\u003c/strong\u003e: 12,100 yen, three colors\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eNecklace\u003c/strong\u003e: 9,900 yen, two colors\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMy Sweet Piano Knit Cap\u003c/strong\u003e: 7,700 yen, three colors\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMy Sweet Piano Pouch Charm\u003c/strong\u003e: 8,800 yen, one color\u003c/li\u003e\u003c/ul\u003e","blueskyPost":"FURFUR's capsule for My Sweet Piano runs from an 18,700 yen embroidered cardigan to a pouch charm, so the entry price sits far from the cardigan. sanrio house gets the collection before any wider retail.","twitterPost":"FURFUR's My Sweet Piano capsule spans 18,700 yen to a pouch charm, putting the five pieces in five different price tiers.","threadsPost":"FURFUR's first collaboration with My Sweet Piano puts five items in five price tiers. The embroidered knit cardigan is 18,700 yen; a pouch charm anchors the low end. Every item sells at sanrio house first, online from noon on September 17.","newsletterBlurb":"FURFUR's first collaboration with Sanrio's My Sweet Piano is a five-item collection, from an 18,700 yen embroidered cardigan to a 7,700 yen knit cap. It goes on sale September 17 at two sanrio house locations and the official online store. FURFUR's own online store and direct shops do not carry it.","attributionJson":"[{\"source\":\"Anime Anime\",\"url\":\"https://animeanime.jp/article/2026/09/16/102976.html\",\"title\":\"Sanrio My Sweet Piano becomes romantic limited items: fluffy bags, jeweled knit caps and more (first FURFUR collaboration)\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":5744,"outputTokens":744,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1789528487,"createdAt":"2026-09-16T03:11:24.000Z","publishedAt":"2026-09-16T03:13:24.000Z","updatedAt":"2026-09-16T03:13:24.000Z"},"cluster":{"id":"c_d8509dea647853129d34e957","canonicalTitle":"「サンリオ」マイスウィートピアノがロマンティックな限定アイテムに♪ふわふわバッグやビジュー輝くニットキャップなど【「FURFUR」初コラボ】","representativeArticleId":"a_43f38e71dd10dc213b0a601a","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[\"My Sweet Piano\"],\"studios\":[\"Sanrio\"],\"people\":[],\"type\":\"release\",\"domain\":\"figures\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-09-16T02:15:03.000Z","lastSeenAt":"2026-09-16T02:15:03.000Z","updatedAt":"2026-09-16T03:13:20.000Z"},"attribution":[{"source":"Anime Anime","url":"https://animeanime.jp/article/2026/09/16/102976.html","title":"「サンリオ」マイスウィートピアノがロマンティックな限定アイテムに♪ふわふわバッグやビジュー輝くニットキャップなど【「FURFUR」初コラボ】"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":["My Sweet Piano"],"studios":["Sanrio"],"people":[],"type":"release","domain":"figures","is_roundup":false},"keyFacts":null}
