{"rewrite":{"id":"r_fc16445021429417b3a7abf8","clusterId":"c_a725a4562e6172a111812bd5","slug":"ex-gamers-and-round1-launch-collaboration-campaign","model":"deepseek-v4-flash","headline":"EX Gamers And ROUND1 Launch Collaboration Campaign","summary":"NIJISANJI's VTuber unit EX Gamers and ROUND1 are running a collaboration campaign from September 12 to October 12, 2026, the first ROUND1 collaboration for the unit. Kanae, Akabane Youko, Sasaki Saku, Honma Himawari, Makaino Ririmu, Kuzuha, and Shiina Yuika appear across participating stores. The program includes collaboration menus, collaboration packs with limited novelties, a Spo-cha AR stamp rally, a bowling score campaign, an SNS campaign, and original goods.","whyItMatters":"The campaign puts a NIJISANJI VTuber unit into ROUND1's store network rather than a dedicated venue, using menus, packs, stamp rallies, and bowling score monitors to carry the seven members across 20 locations.","webCardHtml":"\u003cp\u003eThe campaign runs from September 12 to October 12, 2026, across 20 ROUND1 locations from Sapporo Susukino to Okinawa Ginowan. Ordering eligible collaboration menu items earns a limited novelty, and using the facility with a collaboration pack earns a separate pack novelty, so customers can collect through both dining and play. In the Spo-cha corner, a digital AR stamp rally awards an original A5 clear file after three stamps. A bowling campaign takes registered scores from any two games and gives an original card to players at or above the standard score, and the Bowling Excite monitor display can be switched to a collaboration version.\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eKanae\u003c/strong\u003e: appears in the campaign\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eAkabane Youko\u003c/strong\u003e: appears in the campaign\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eSasaki Saku\u003c/strong\u003e: appears in the campaign\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eHonma Himawari\u003c/strong\u003e: appears in the campaign\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMakaino Ririmu\u003c/strong\u003e: appears in the campaign\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eKuzuha\u003c/strong\u003e: appears in the campaign\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eShiina Yuika\u003c/strong\u003e: appears in the campaign\u003c/li\u003e\u003c/ul\u003e","blueskyPost":"EX Gamers' first ROUND1 campaign spreads seven members across stores for a month, which puts the unit's collective draw on a mass-retail partner rather than a single talent's pull.","twitterPost":"EX Gamers' first ROUND1 run puts seven members on one mass-retail campaign, testing the unit's collective draw rather than one talent's pull.","threadsPost":"EX Gamers' first ROUND1 campaign runs a month and spreads all seven members across participating stores. That scale is the experiment: a full-unit push against a mass-retail partner rather than one talent's solo draw.","newsletterBlurb":"ROUND1 and NIJISANJI's EX Gamers are running a collaboration campaign from September 12 to October 12, 2026. The seven members appear across 20 stores, with limited novelties from collaboration menus and packs, a Spo-cha AR stamp rally, a bowling score campaign, and planned original goods.","attributionJson":"[{\"source\":\"Nijimen\",\"url\":\"https://nijimen.kusuguru.co.jp/topics/635029\",\"title\":\"\\\"EX Gamers\\\" x \\\"ROUND1\\\" first collaboration is coming! Limited novelties, AR stamp rally, starting September 12\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":4797,"outputTokens":783,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1789116279,"createdAt":"2026-09-11T08:41:52.000Z","publishedAt":"2026-09-11T08:43:24.000Z","updatedAt":"2026-09-11T08:43:24.000Z"},"cluster":{"id":"c_a725a4562e6172a111812bd5","canonicalTitle":"「EXゲーマーズ」×「ROUND1」初コラボが楽しみ！限定ノベルティやARスタンプラリー、9月12日から","representativeArticleId":"a_553eee36a5949cab6d086f5d","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[\"EX GAMERS\"],\"studios\":[\"Nijisanji\"],\"people\":[],\"type\":\"event\",\"domain\":\"vtuber\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-09-11T08:03:06.000Z","lastSeenAt":"2026-09-11T08:03:06.000Z","updatedAt":"2026-09-11T08:43:23.000Z"},"attribution":[{"source":"Nijimen","url":"https://nijimen.kusuguru.co.jp/topics/635029","title":"「EXゲーマーズ」×「ROUND1」初コラボが楽しみ！限定ノベルティやARスタンプラリー、9月12日から"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":["EX GAMERS"],"studios":["Nijisanji"],"people":[],"type":"event","domain":"vtuber","is_roundup":false},"keyFacts":null}