{"rewrite":{"id":"r_8f1ac6d78193db5370c34f0a","clusterId":"c_4a73fbdc5e0814376dceb25f","slug":"eu-ai-act-labeling-rules-take-effect-august-2","model":"deepseek-v4-flash:free","headline":"EU AI Act Labeling Rules Take Effect August 2","summary":"The EU's AI Act labeling rules took effect on August 2, 2026. AI-generated images, audio, video, and text must be marked in a machine-readable format so they can be identified as artificially created. Deepfakes and AI-generated text conveying public-interest information require disclosure to viewers. Chatbots, AI agents, and avatars must inform users they are AI at the start of interaction. Fines reach up to 15 million euros or 3 percent of global annual turnover.","whyItMatters":"The EU's AI Act labeling rules now apply to AI-generated content, requiring providers and deployers to mark outputs in a machine-readable format and disclose deepfakes and public-interest AI text, with fines up to 15 million euros or 3 percent of global annual turnover.","webCardHtml":"\u003cp\u003eThe EU\u0026#39;s AI Act labeling rules took effect on August 2, 2026. AI-generated images, audio, video, and text must be marked in a machine-readable format so they can be identified as artificially created. Deepfakes and AI-generated text conveying public-interest information require disclosure to viewers. Chatbots, AI agents, and avatars must inform users they are AI at the start of interaction.\u003c/p\u003e\u003cp\u003eThe obligations apply to both providers developing AI systems and deployers using AI in their products, services, or publications. There is no geographic exemption: AI-generated content used within the EU is subject to the rules regardless of where the company is based. Fines reach up to 15 million euros or 3 percent of global annual turnover, with reductions for small and medium-sized enterprises.\u003c/p\u003e","blueskyPost":"EU AI Act labeling rules are now in force. AI-generated images, audio, video, and text must be machine-readable marked. Deepfakes and public-interest AI text need disclosure. Fines up to 15M euros or 3% of global turnover.","twitterPost":"EU AI Act labeling rules took effect Aug 2. AI-generated content must be machine-readable marked. Deepfakes and public-interest AI text need disclosure. Fines up to 15M euros or 3% of global turnover.","threadsPost":null,"newsletterBlurb":"The EU's AI Act labeling rules took effect on August 2, 2026. AI-generated content must be marked in a machine-readable format, and deepfakes and public-interest AI text require disclosure. Fines reach up to 15 million euros or 3 percent of global annual turnover.","attributionJson":"[{\"source\":\"GIGAZINE\",\"url\":\"https://gigazine.net/news/20260804-eu-ai-law/\",\"title\":\"EUの「AI法」によりAI生成コンテンツにラベル表示が義務付け\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":5046,"outputTokens":619,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1786317958,"createdAt":"2026-08-09T23:18:44.000Z","publishedAt":"2026-08-09T23:21:44.000Z","updatedAt":"2026-08-09T23:18:44.000Z"},"cluster":{"id":"c_4a73fbdc5e0814376dceb25f","canonicalTitle":"EUの「AI法」によりAI生成コンテンツにラベル表示が義務付け","representativeArticleId":"a_3521fb534e2061d8905035f0","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[],\"studios\":[],\"people\":[],\"type\":\"news\",\"domain\":\"other\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-08-04T02:42:00.000Z","lastSeenAt":"2026-08-04T02:42:00.000Z","updatedAt":"2026-08-09T23:21:45.000Z"},"attribution":[{"source":"GIGAZINE","url":"https://gigazine.net/news/20260804-eu-ai-law/","title":"EUの「AI法」によりAI生成コンテンツにラベル表示が義務付け"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":[],"studios":[],"people":[],"type":"news","domain":"other","is_roundup":false},"keyFacts":null}