{"rewrite":{"id":"r_0e8febb4ec364b049a05f7be","clusterId":"c_5b22af07220543fcae747af6","slug":"crunchyroll-adds-sony-liv-as-indian-distribution-partner-with-discounted-add-on","model":"deepseek-v4-flash","headline":"Crunchyroll Adds Sony LIV As Indian Distribution Partner With Discounted Add-On Tier","summary":"Crunchyroll is launching as an add-on subscription within Sony LIV for ₹99 per month, giving Indian viewers access to over 900 titles and 160 dubbed shows. A limited-time offer drops the first month to ₹49, with that rate locked for six months. A curated selection of anime will also be available without a Crunchyroll subscription for a limited period.","whyItMatters":"The deal puts Crunchyroll's library inside one of India's largest SVOD platforms, bypassing the need for a separate app and tapping Sony LIV's existing subscriber base at a time when Indian anime fandom is growing rapidly.","webCardHtml":"\u003cp\u003eCrunchyroll is not launching a standalone product in India but embedding itself inside an existing one. Starting this month, Sony LIV subscribers can add Crunchyroll for ₹99 per month, gaining access to over 900 titles and 160 shows dubbed in English, Hindi, Tamil, Telugu, and other languages. A two-week introductory offer cuts the first month to ₹49, and that discounted rate renews for the following six months. Sony LIV will also offer a rotating selection of anime titles for free, without requiring a Crunchyroll subscription, as a sampling mechanism. The partnership follows a 2025 Crunchyroll-commissioned study that found 62% of Indian general entertainment consumers surveyed said they like or love anime, with 74% of teens identifying as fans. Sony LIV, owned by Sony Pictures Networks India, reports over 100 million app downloads and more than 40,000 hours of content on the platform.\u003c/p\u003e","blueskyPost":"Crunchyroll is now available as a ₹99/month add-on inside Sony LIV in India, with a limited-time ₹49 intro rate. Over 900 titles and 160 dubbed shows are included. A free sampling tier is also live.","twitterPost":"Crunchyroll is now a ₹99/month add-on inside Sony LIV in India. Over 900 titles, 160 dubbed shows, and a limited-time ₹49 intro rate. Free sampling also available.","threadsPost":null,"newsletterBlurb":"Crunchyroll is embedding its service inside Sony LIV in India, offering over 900 titles as a ₹99/month add-on. A two-week introductory offer drops the price to ₹49, locked for six months. Sony LIV will also offer free anime samples to attract new subscribers.","attributionJson":"[{\"source\":\"Animehunch\",\"url\":\"https://animehunch.com/sony-liv-targets-anime-fans-with-crunchyroll-tie-up-unlocking-the-worlds-largest-anime-library-for-its-viewers/\",\"title\":\"Sony LIV Targets Anime Fans With Crunchyroll Tie-Up, Unlocking The World's Largest Anime Library For Its Viewers\"}]","lintFlagsJson":"[]","lintHits":0,"costUsd":0,"inputTokens":4624,"outputTokens":643,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1779827226,"createdAt":"2026-05-17T15:18:26.000Z","publishedAt":"2026-05-17T15:31:36.000Z","updatedAt":"2026-05-17T15:31:36.000Z"},"cluster":{"id":"c_5b22af07220543fcae747af6","canonicalTitle":"Sony LIV Targets Anime Fans With Crunchyroll Tie-Up, Unlocking The World\u0026#8217;s Largest Anime Library For Its Viewers","representativeArticleId":"a_757b9001ce0db40f6f5f6fc7","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"studios\":[],\"people\":[],\"type\":\"license\",\"domain\":\"industry\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-05-13T08:06:41.000Z","lastSeenAt":"2026-05-13T08:06:41.000Z","updatedAt":"2026-05-18T15:45:11.000Z"},"attribution":[{"source":"Animehunch","url":"https://animehunch.com/sony-liv-targets-anime-fans-with-crunchyroll-tie-up-unlocking-the-worlds-largest-anime-library-for-its-viewers/","title":"Sony LIV Targets Anime Fans With Crunchyroll Tie-Up, Unlocking The World\u0026#8217;s Largest Anime Library For Its Viewers"}],"entities":{"anime_titles":[],"manga_titles":[],"studios":[],"people":[],"type":"license","domain":"industry","is_roundup":false},"keyFacts":["Crunchyroll is launching as an add-on subscription within Sony LIV for ₹99 per month.","The add-on gives Indian viewers access to over 900 titles and 160 shows dubbed in English, Hindi, Tamil, Telugu, and other languages.","A limited-time offer drops the first month to ₹49, with that rate locked for six months.","Sony LIV will offer a rotating selection of anime titles for free without a Crunchyroll subscription.","A 2025 Crunchyroll-commissioned study found 62% of Indian general entertainment consumers surveyed like or love anime, with 74% of teens identifying as fans."]}