{"rewrite":{"id":"r_9413e99c565ffd1fb08fa3a7","clusterId":"c_cfe53703198a01a65a2d5827","slug":"belong-opens-store-on-mercari-s-new-reuse-service-m-department","model":"deepseek-v4-flash","headline":"Belong Opens Store on Mercari's New Reuse Service m Department","summary":"Belong, the Itochu group company behind the used smartphone service nicosuma, will open a store on Mercari's new reuse platform m department. The platform sells refurbished and authenticated goods with quality guarantees. Belong aims to reach more customers by leveraging m department's trusted marketplace, addressing consumer concerns about battery degradation, hidden defects, and warranty coverage in the growing used smartphone market.","whyItMatters":"The move gives Belong access to Mercari's large user base while addressing consumer trust concerns through a platform that guarantees quality and authenticity.","webCardHtml":"\u003cp\u003eBelong, an Itochu group company, operates nicosuma, a service that sells and buys used smartphones with a 25-point inspection, battery capacity disclosure, and up to one year of warranty. On July 14, the company announced it will open a store on m department, a new EC site from Mercari that sells only refurbished and authenticated brand items. The platform is separate from the main Mercari app and emphasizes quality assurance and return policies. Belong stated that opening on m department was the optimal choice to realize its mission of making high-quality used devices a safe, normal option for everyone.\u003c/p\u003e","blueskyPost":"Belong, operator of used smartphone service nicosuma, is opening a store on Mercari's new quality-assured reuse platform m department. The move targets consumer trust issues in the growing used phone market.","twitterPost":"Belong, the Itochu group company behind nicosuma, will sell refurbished smartphones on Mercari's new m department platform, which guarantees quality and authenticity. The move addresses consumer trust barriers in the used phone market.","threadsPost":null,"newsletterBlurb":"Belong, the Itochu group company behind the used smartphone service nicosuma, will open a store on Mercari's new reuse platform m department. The platform sells only refurbished and authenticated goods with quality guarantees. Belong aims to reach more customers by leveraging m department's trusted marketplace.","attributionJson":"[{\"source\":\"ASCII.jp\",\"url\":\"https://ascii.jp/elem/000/004/419/4419508/?rss\",\"title\":\"伊藤忠グループのBelong、メルカリの新リユースサービス「m department」に出店\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":5661,"outputTokens":1370,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1784007568,"createdAt":"2026-07-14T05:35:21.000Z","publishedAt":"2026-07-14T05:37:28.000Z","updatedAt":"2026-07-14T05:35:21.000Z"},"cluster":{"id":"c_cfe53703198a01a65a2d5827","canonicalTitle":"伊藤忠グループのBelong、メルカリの新リユースサービス「m department」に出店","representativeArticleId":"a_ba621bc093e1acc17b84bd63","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[],\"studios\":[],\"people\":[],\"type\":\"business\",\"domain\":\"industry\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-07-14T03:00:00.000Z","lastSeenAt":"2026-07-14T03:00:00.000Z","updatedAt":"2026-07-14T05:37:29.000Z"},"attribution":[{"source":"ASCII.jp","url":"https://ascii.jp/elem/000/004/419/4419508/?rss","title":"伊藤忠グループのBelong、メルカリの新リユースサービス「m department」に出店"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":[],"studios":[],"people":[],"type":"business","domain":"industry","is_roundup":false},"keyFacts":null}