{"rewrite":{"id":"r_582c80794b101d07afc5d1d8","clusterId":"c_591b0aa53d61d1aa9cadbd95","slug":"belmise-oni-rest-socks-sell-out-on-tiktok-live-in-about-an-hour","model":"deepseek-v4-1-flash","headline":"Belmise Oni Rest Socks Sell out on TikTok LIVE in About an Hour","summary":"Fastnot's compression brand Belmise began general sales of its new Oni Rest Socks on August 17, 2026, priced at 4,950 yen. Pre-sales limited to official LINE registrants passed 2,000 cumulative units before release. A TikTok LIVE featuring Belmise user SANA, with inventory reserved for her, sold its allocation out in about an hour, drawing a peak of 2,200 concurrent viewers.","whyItMatters":"The sellout came from a reserved influencer allocation rather than total stock, and the brand's own LINE pre-sale did the volume work, so the reported hour is a measure of demand against a limited block.","webCardHtml":"\u003cp\u003eThe socks are positioned as short-duration compression care rather than all-day wear, with a recommended 60 minutes per session after coming home or after a bath, up to two hours. The calf section uses a proprietary protrusion structure. Belmise developed the product through its \u0026#34;Let\u0026#39;s make it together. BELMISE PROJECT,\u0026#34; folding in survey responses, planning meetings, try-ons, and monitoring feedback. Sizes run M-L for heights 145 to 160 cm and L-LL for 160 to 175 cm, in black.\u003c/p\u003e","blueskyPost":"Belmise's Oni Rest Socks went on general sale August 17, 2026 at 4,950 yen. A TikTok LIVE with user SANA, stocked with inventory reserved for her, cleared its allocation in about an hour at a peak of 2,200 concurrent viewers. Pre-sales to LINE registrants passed 2,000 units.","twitterPost":"Belmise's Oni Rest Socks began general sales August 17, 2026 at 4,950 yen. A TikTok LIVE with user SANA sold its reserved allocation in about an hour, peaking at 2,200 concurrent viewers. Pre-sales to LINE registrants topped 2,000 units.","threadsPost":null,"newsletterBlurb":"Belmise, the compression brand run by Fastnot, put its new Oni Rest Socks on general sale August 17, 2026 at 4,950 yen. Pre-sales open only to official LINE registrants passed 2,000 cumulative units, and a TikTok LIVE with Belmise user SANA sold out its reserved inventory in about an hour. The product is sold through the official online store and marketplaces including Amazon, Rakuten Ichiba, Qoo10, and Yahoo! Shopping.","attributionJson":"[{\"source\":\"ASCII.jp\",\"url\":\"https://ascii.jp/elem/000/004/435/4435166/?rss\",\"title\":\"[Sold Out in About 1 Hour] BELMISE's New Product \\\"Oni Rest Socks\\\" Also Draws Big Response on TikTok LIVE\"}]","lintFlagsJson":null,"lintHits":0,"costUsd":0,"inputTokens":4715,"outputTokens":650,"status":"published","repairAttempts":0,"nextRepairAt":null,"factsAttemptedAt":1789523368,"createdAt":"2026-09-16T01:44:01.000Z","publishedAt":"2026-09-16T01:48:20.000Z","updatedAt":"2026-09-16T01:48:20.000Z"},"cluster":{"id":"c_591b0aa53d61d1aa9cadbd95","canonicalTitle":"【約1時間で完売】BELMISE新商品「鬼休息ソックス」、TikTok LIVEでも大反響","representativeArticleId":"a_60fa506bbbd05eb3975e899e","sourceCount":1,"writtenSourceCount":1,"writeAttempts":0,"isSolo":true,"entitiesJson":"{\"anime_titles\":[],\"manga_titles\":[],\"work_titles\":[\"Oni Kyusoku Socks\"],\"studios\":[],\"people\":[],\"type\":\"release\",\"domain\":\"figures\",\"is_roundup\":false}","contentType":"news","status":"published","firstSeenAt":"2026-09-15T10:00:00.000Z","lastSeenAt":"2026-09-15T10:00:00.000Z","updatedAt":"2026-09-16T01:48:20.000Z"},"attribution":[{"source":"ASCII.jp","url":"https://ascii.jp/elem/000/004/435/4435166/?rss","title":"【約1時間で完売】BELMISE新商品「鬼休息ソックス」、TikTok LIVEでも大反響"}],"entities":{"anime_titles":[],"manga_titles":[],"work_titles":["Oni Kyusoku Socks"],"studios":[],"people":[],"type":"release","domain":"figures","is_roundup":false},"keyFacts":null}